The task of a Web Design Service is to deliver the
right portal to the company`s customers and resources .
These services will get together with their customers IT and e-business
advisors in order to reach a basic scetch of what the company needs.
Besides looking into the company philosophy, their product range and service
agreements they will have to understand the need of the people buying
the products that are to be offered on-line. Does the marketing
strategy fit to the real world of the net?
The WDS will have to prepare the appropriate design for the future site
using modern and easy to maintain methods. How much interactivity is
healthy ? Will there be an over kill?
Text and Design must merge into the background to leave enough space
for the products to be appealing to the consumer. A basic company information
is expected now a days!
But the most difficult task will be moving information out of traditional
media into the media of the future .
One must not forget to stick to the CI standards but at the same
time these must transform into a new code called "On-line Corporate
Identity".
The Internet is complex system of bit and impressions (human kind!) .
For companies and large sites it is very important
to have a very good design and the best technical
resources.
A professionally designed website should have an optimum in cost
and effectiveness. Maintenance and content are important factors.
A site, like "nautic.eu.org" with an online database, 2500
files, texts in 3 languages and several
content providers, must be well organized and
have capable standards to be kept working 24h
a day.
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